Newsletter Operator

15 Steps to Sell Your First Digital Product

Matt McGarry and Ryan Carr

This episode is a complete 15-part breakdown of how to sell your first digital product from scratch. I walk through how to choose the right product, validate demand, and price it for maximum conversions. You’ll learn why you don’t need a huge audience to make real money. I also cover launch strategy, promotion timelines, and common mistakes that kill first launches. If you’re a creator, founder, or newsletter writer aiming for your first $1k–$10k launch, this is for you.

Watch the full episode on YouTube linked here.

Watch my monetization masterclass here.

FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>

Timestamps:
00:00 Introduction to Selling Digital Products
01:09 Building an Email List for Success
03:48 Understanding Your Audience's Needs
06:08 Types of Media Products
06:50 Pricing Your Product 
08:15 Your Tech Setup
10:26 Overcoming the Need for Testimonials
11:31 Navigating Sales Without Being Salesy
12:25 Mastering Copywriting
13:56 Promoting Your Product Effectively
15:29 Establishing Credibility as a Seller
16:48 Your First Launch
18:26 Refunds and Customer Concerns
19:14 Creating a Minimum Viable Product
20:04 Validating Your Product Idea
20:53 Running a Pre-Sale for Your Product